The food distribution brand that the Portuguese trust the most! It was the first hypermarket chain in Portugal and remains prominent in the country’s food retail sector. In 1985, when we opened the first hypermarket and revolutionized consumption habits, we aimed to create a brand that would respond to all our customers’ needs. Today, in addition to continuing to respond to these needs, we also stand out for our diversified offer, quality products at the best prices, and closer service to those who visit us. Continente has been able to innovate and adapt, maintaining, year after year, its position in consumer preferences. This preference is confirmed by the election as a Trusted Brand. Throughout these more than 35 years of existence, Continente continues to accompany Portuguese families at all times, actively participating in the communities in which it operates and contributing to the development of production and the national economy. This solid path, marked by promotional and social initiatives of strong impact and innovation, distinguishes the chain for the trust and empathy gained from the public.